Video Editing Project: Cremenaturale

What Was the Video About?

The video showcased a new hand cream made from 100% natural ingredients, handmade with care and free from chemicals. The core message: “We offer better skincare than what you find in the supermarket.” The video aimed to build trust, highlight product quality, and create a personal connection with the audience — a strategy that can be applied to many brands.

My Work on This Project

I took care of the full process: from staging and decoration, to filming, editing, and adding text. The video was designed to feel authentic and natural, in line with the product itself. I also prepared the Instagram post, including a call-to-action at the end to drive engagement and sales. Everything was tailored to fit the product’s values and reach the right audience.

Pricing

As always, I used simple tricks for big visual impact, keeping the production budget-friendly. For this project, material and tool costs were around 100 €, and my creative and technical work added up to 550 € — making the total 650 €. A complete and professional package at a fair price.